Rhoan Morgan

Rhoan is DemandLab's CEO and Co-Founder. She is an award-winning digital marketing professional with more than 15 years of expertise and a strong track record of generating results for B2B and B2C marketing and sales teams through advanced integrated marketing automation campaigns. She is also the host of the Revenue Rebels podcast on SLMA Radio and the author of Change Agents: The Radical Role of Tomorrow's CMO.

  • COVID-19 Marketing Pivot: Partner with Sales to Drive Revenue

    COVID-19 Marketing Pivot: Partner with Sales to Drive Revenue

    Driving revenue has never been more critical—or more challenging. These five best practices can help marketing to partner with sales to close more deals.

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  • Getting Ahead of COVID-19 Budget Cuts

    Getting Ahead of COVID-19 Budget Cuts

    How can marketing tackle budget cuts head-on? Start by thinking more like the CFO.

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  • Rhoan Morgan on Using Marketing Automation to Drive Revenue

    Rhoan Morgan on Using Marketing Automation to Drive Revenue

    Rhoan Morgan joins the Fix the Convince Podcast with Paul Mosenson to discuss how the effective use of marketing automation can drive revenue.

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  • The Role Of Marketing During The COVID-19 Crisis

    The Role Of Marketing During The COVID-19 Crisis

    How do marketers reinvent themselves and make themselves relevant during a period of uncertainty? DemandLab CEO Rhoan Morgans shares with Demand Gen Report.

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  • Quick Marketing Wins: COVID-19 Pivot Punch List

    Quick Marketing Wins: COVID-19 Pivot Punch List

    Here are a few ideas for marketers to ‘pivot’ and continue to support revenue goals in 2020.

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  • 5 Women Who Are Leading the Charge in B2B CX

    5 Women Who Are Leading the Charge in B2B CX

    In honor of Women's History Month, we're celebrating five women who are leading the charge in the field of customer experience.

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  • Revenue-Based Compensation: Coming Soon to a Marketing Job Near You

    Revenue-Based Compensation: Coming Soon to a Marketing Job Near You

    Marketers are being held accountable to revenue goals: how will it change your role?

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  • In the Era of Tech-Driven Marketing, Marketing Enablement Is No Longer an Option

    In the Era of Tech-Driven Marketing, Marketing Enablement Is No Longer an Option

    Marketing enablement is finally generating some buzz, but what exactly is it, anyway?

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  • Who Owns the Pipeline: Sales or Marketing? That's the Wrong Question.

    Who Owns the Pipeline: Sales or Marketing? That's the Wrong Question.

    There's a tug-of-war going on, but can there be a winner?

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  • Why Successful Acquisitions Need Marketing at the Forefront

    Why Successful Acquisitions Need Marketing at the Forefront

    A marketing executive shares tips for navigating the marketing role during an acquisition.

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  • How Empathy from Marketers can Improve Marketing & Sales Alignment

    How Empathy from Marketers can Improve Marketing & Sales Alignment

    Is marketing and sales alignment achievable? Jeanne Hopkins and Ryan Ball Lola say "yes."

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  • How To Execute Content Initiatives That Drive Results and Revenue

    How To Execute Content Initiatives That Drive Results and Revenue

    A seasoned content marketer shares the tactics that helped her build a thriving community.

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  • How to Drive Revenue Using Content Marketing

    How to Drive Revenue Using Content Marketing

    Kristy DelMuto shares her content marketing strategy for driving revenue and growth at LLR Partners.

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  • Leading Digital Transformation Within Your Organizations

    Leading Digital Transformation Within Your Organizations

    DemandLab CMO Eric Hollebone explores ways for marketing leaders to spark digital transformation.

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  • Why Segmentation is Key to Building Your Customer Journey

    Why Segmentation is Key to Building Your Customer Journey

    Rebecca Kaufman of Phreesia discusses the importance of segmentation in building your customer journey.

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  • How To Turn Your Customer’s Pain Into Gain

    How To Turn Your Customer’s Pain Into Gain

    The vitamin vs. painkiller strategy: which is the best for business? Listen in for the answer.

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  • How Sales and Marketing Alignment Moves the Revenue Dial

    How Sales and Marketing Alignment Moves the Revenue Dial

    Michael Sala shares how sales and marketing teams can meet top-level growth goals.

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  • A Surprising Miss – Are You Underestimating Women In Martech?

    A Surprising Miss – Are You Underestimating Women In Martech?

    CEO Rhoan Morgan looks at how gender disparities in martech are impeding the industry's growth.

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  • Don’t Blow Your Stack: Expert Tips for Making Smart Martech Choices

    Don’t Blow Your Stack: Expert Tips for Making Smart Martech Choices

    Some marketers are fearless in the face of big challenges: Delinda Tinkey is one of them.

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