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By: DemandLab on April 29th, 2025

📣 Big News: Insentric Announces HubSpot Integration for Simpler Marketing Reporting

Marketing teams using HubSpot just got a serious upgrade. Today, Insentric officially launched its integration with HubSpot—bringing fast, easy, and truly useful marketing reporting to small and mid-sized B2B teams tired of overcomplicated, overpriced analytics tools.

Unlike generic analytics platforms that try to be everything for everyone, Insentric is built for HubSpot marketers. That means tighter alignment, no learning curve, and real marketing reports delivered in hours, not weeks.

“We know what it’s like to be a small B2B marketing team with big goals,” says Casey Grimes, Head of Products and Innovation at Insentric by DemandLab. “That’s why we built the reporting platform that our consulting clients have been requesting for years—one that’s fast, clear, and works out of the box with HubSpot data.”


What Makes Insentric Different?

Unlike the complex reporting solutions designed for large enterprises, Insentric focuses on clarity, simplicity, and speed, without sacrificing the insights B2B marketers need to prove impact and drive smarter decisions.

Here’s what sets Insentric apart:

đź§© HubSpot-centric Experience
There are no translation layers or custom schemas. Every report, filter, and dashboard is designed specifically for how HubSpot structures data, so users get instant context and insights without technical help.

⚡ One-Click Setup
Forget weeks of implementation. Connect HubSpot with OAuth in minutes. No code. No IT.

📊 CMO Dashboard
Get the lead-to-revenue reports you’ve always wanted to show your C-suite stakeholders, without needing a BI team to build them.

đź’° Built for Lean Teams
Insentric delivers enterprise-grade analytics at a price that makes sense for startups and scaling companies.

đź§  Made by B2B Marketers, for Marketers
Every dashboard was crafted by real marketers who’ve sat in exec meetings trying to justify their spend.  Insentric empowers you with the answers your leadership team wants to see, without the headaches of negotiating with IT for the reports you need.

Who Insentric Is For

Insentric is made for marketing teams that are:

  • Tired of relying on instincts for critical marketing decisions
  • Sick of trying to justify performance with incomplete data
  • Working in HubSpot and want insights fast, without IT involvement

In short: this is for the doers, not the teams with giant ops budgets and full-time analysts.

A Note to the Skeptics

Yes, Insentric is lightweight by design. No, it’s not trying to be a one-size-fits-all reporting platform. But for HubSpot-driven B2B teams that want actionable revenue attribution without complexity, it’s exactly what you’ve been waiting for.

Final Word

With the launch of its HubSpot connector, Insentric isn’t just joining the attribution space—it’s reshaping it for the teams who need it most.

👉 Try Insentric for HubSpot today — and finally get the clarity (and credit) you deserve.