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Posts by Eric Hollebone

Eric is DemandLab's Chief Operating Officer. He is a three-time Marketo Champion, a two-time Revvie Award winner, author of “Change Agents: The Radical Role of Tomorrow’s CMO,” and an early advocate of marketing automation, measurement, and analytics. Eric has experience leading all facets of global marketing and product management, including customer acquisition/retention, brand awareness/development, corporate/content marketing, product management for large public sector enterprises, early-stage ventures and private organizations.

About DemandLab |

Break the ‘Iron Triangle’ With These Top Timesavers for Marketing

By: Eric Hollebone
February 20th, 2018

Any time a marketer can find more money in the budget, it’s cause for celebration. But finding more hours in the day can be just…

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About DemandLab |

Can’t get more marketing budget? Try bending the laws of physics.

By: Eric Hollebone
January 16th, 2018

What if you could get the budget to hire another person on your team? Or pay enough overtime to squeeze an extra 300 hours out…

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