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Case Study

How Ipreo Turned Dormant Leads Into a Multi-Million Dollar Opportunity

Driving revenue with interactive content

When global fintech company Ipreo needed to wake up dormant leads for its Private Capital Markets (PCM) division in the hopes of seeing higher sales and revenues, they used interactive content to break through the inertia and entice prospective customers to re-engage.

Find out how a single piece of carefully designed interactive content achieved dramatic results, including a 100% increase in web traffic, new sales opportunities worth $800K, and several million in influenced sales opportunities.

See how interactive content transformed this company’s revenue potential.

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