DemandLab CEO Rhoan Morgan will host a new podcast spotlighting rule-breaking marketing and sales leaders on SLMA Radio.
[PHILADELPHIA, PA] – [August 14, 2018] – The longest-running weekly internet radio/podcast program for at-work and mobile listeners, Sales Lead Management Association (SLMA) Radio on the Funnel Radio Channel, announced that Rhoan Morgan, CEO of DemandLab, is joining the digital streaming program. Morgan, a frequent contributor on the Funnel Radio Channel, will now host her own program focusing on the successful achievements of Revenue Rebels.
The Revenue Rebels podcast spotlights rule-breaking marketing and sales leaders who are accelerating business growth with a fanatically customer-centric approach. Live shows air on the first Thursdays of each month at 10:30 AM / 1:30 PM ET and can be accessed on the SLMA Radio website. Recordings can also be accessed via the DemandLab website, iTunes, and Google Play. The podcast will cover topics such as marketing and sales alignment, the rise of revenue operations, and aligning internal processes with the marketing and sales stack.
“The ability to directly link marketing activities to revenue generation has changed everything,” said Morgan. “Marketers are now directly accountable for revenues, and that’s both intimidating and exhilarating. Revenue Rebels celebrates the marketing professionals who are using technology and ingenuity to transform both the customer journey and the organization’s revenue potential.”
The first episode of Revenue Rebels, “How Sales And Marketing Alignment Moves The Revenue Dial” aired on August 2, 2018, and features Michael Sala, Managing Director, Strategic Origination for LLR Partners, a private equity firm. Sala explores some of the key metrics and processes that are enabling his team to scale activities and accelerate the revenue pipeline.
Marketers are now directly accountable for revenues, and that’s both intimidating and exhilarating.
Morgan has previously participated in several SLMA Radio podcasts, including:
ABOUT RHOAN MORGAN
Rhoan Morgan is the co-founder and CEO of DemandLab. One of the first wave of marketing leaders to recognize the potential of marketing automation, Rhoan co-founded DemandLab in 2009 to help B2B and B2C businesses leverage martech to generate measurable results and spark a digital transformation. She continues to explore next-generation technologies and analytics that accelerate revenue, clarify marketing’s contribution, support engaging customer journeys, and deliver valuable customer insights.
DemandLab is a technology-focused marketing consultancy that accelerates revenue for its clients by aligning marketing, sales, and customer success functions through customized strategic solutions. Using system architecture, data science and analytics, and content, to create end-to-end customer journeys, DemandLab helps clients advance their digital transformation strategy and create competitive differentiation that advances business goals and drives revenue. Learn more about this award-winning consultancy at www.demandlab.com.
ABOUT SLMA RADIO
SLMA Radio has aired live weekly since July of 2010 and is broadcast through the internet, on a streaming channel, on Thursdays at 10:30 AM PST UTC/GMT -7 hours on the Funnel Radio Channel. Listeners can also listen via podcasts on the SLMA Radio website, iTunes, Stitcher and the B2B Podcast Directory. The Funnel Radio Channel is a business unit of the Funnel Media Group, LLC.