Chief Marketing Officer
Ideas, insights, and strategies for marketing leaders
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Learn More5 Women Who Are Leading the Charge in B2B CX
In honor of Women's History Month, we're celebrating five women who are leading the charge in the field of customer experience.
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Learn MoreHow to Become Unforgettable with CX Leader Jeanne Bliss
Jeanne Bliss, President of Customer Bliss shares how true customer experience transformation can and should lead to companies and brands becoming unforgettable.
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Learn MoreA Humane Approach to B2B CX During a Pandemic
There’s nothing quite like a global pandemic to test the strength and resilience of a brand’s customer experience (CX).
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Learn MoreThe 5 Podcasts Every CMO Must Subscribe to in 2020
To support CMOs in their unquenchable thirst for knowledge, we have compiled a list of podcasts that marketing leaders should subscribe to to stay ahead of the game in 2020.
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eBook: Change Agents Strategy Boxed Set
Ready to lead change? Get the digital transformation boxed set.
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Learn MoreIs Your Marketing Department In A "Best Practice" Rut?
How can marketers go from best-practice to best-in-class?
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"DemandLab helped us transform to a revenue-driven marketing organization."
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Ecommerce Company Quadruples Engagement Through Nurture
Find out how DemandLab helped Magento boost lead engagement 4X in just a few months.
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Learn MoreF#ck Content Marketing: Shifting Marketers Focus to Content Experience
Hear from Randy Frisch, rule breaker, best-selling author and CMO and Co-Founder of Uberflip.
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Learn MoreRevenue-Based Compensation: Coming Soon to a Marketing Job Near You
Marketers are being held accountable to revenue goals: how will it change your role?
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Learn MoreIn the Era of Tech-Driven Marketing, Marketing Enablement Is No Longer an Option
Marketing enablement is finally generating some buzz, but what exactly is it, anyway?
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Learn MoreWho Owns the Pipeline: Sales or Marketing? That's the Wrong Question.
There's a tug-of-war going on, but can there be a winner?
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Learn MoreWhy Successful Acquisitions Need Marketing at the Forefront
A marketing executive shares tips for navigating the marketing role during an acquisition.
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Learn MoreHow Empathy from Marketers can Improve Marketing & Sales Alignment
Is marketing and sales alignment achievable? Jeanne Hopkins and Ryan Ball Lola say "yes."
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Learn MoreHow To Execute Content Initiatives That Drive Results and Revenue
A seasoned content marketer shares the tactics that helped her build a thriving community.
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Learn More10 Things Every Marketer Needs To Spark Digital Transformation
What steps should marketers take to support a digital transformation in their organization?
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BI firm increases global engagement with highly segmented 1-1 nurture
New Marketo architecture elevated the buyer experience throughout the journey.
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Asset rental company boosts conversions and upsells with an orchestrated nurture
A new Marketo architecture and channel integration transformed the customer experience.
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Private Equity Firm Generates Leads with Content Marketing
A focus on thought leadership helped LLR connect with high-growth, high-potential companies.
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Fintech firm attracts a multimillion-dollar opportunity with interactive content
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Fintech firm navigates an acquisition through brand transformation
See how Ipreo rolled out a new brand across their content and martech stack in just 3 months.
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