Marketing Technologist

DemandLab's marketing technologists share their strategies and best practices for getting more out of your martech.

  • 9 Truths Marketers Must Embrace to Triumph in 2020

    9 Truths Marketers Must Embrace to Triumph in 2020

    We transformed a simple question into 9 truths (and one bonus tip) that marketers should heed and embrace throughout 2020 to succeed.

    Learn More
  • ×

    Get martech insights and best practices delivered to your inbox

    First Name
    !
    Thank you!
    Error - something went wrong!
  • How to Get Real about Revenue Attribution

    How to Get Real about Revenue Attribution

    Revenue attribution delivers the metrics marketers need to build winning strategies and prove their impact on business goals. So why are so few of us using it?

    Learn More
  • How to Enhance the Uberflip Content Experience Using Tags

    How to Enhance the Uberflip Content Experience Using Tags

    Putting time and effort into choosing the right tags can take your Uberflip content experience from good to great.

    Learn More
  • Power to the Power Users: Advancing Your Use of Smart Lists

    Power to the Power Users: Advancing Your Use of Smart Lists

    Filter combinations are one of the harder skills to master when it comes to using Marketo. This post shows you how.

    Learn More
  • Power to the Power Users: Getting Smarter on Smart Lists

    Power to the Power Users: Getting Smarter on Smart Lists

    How do you effectively use Marketo smart lists? Courtney Grimes provides some foundational tips for Marketo users.

    Learn More
  • Follow DemandLab on LinkedIn.

    Follow Us
  • Revamp and Reengage: Are Your Nurture Programs Effective?

    Revamp and Reengage: Are Your Nurture Programs Effective?

    In this 2-part article, we are going to dive in and look at how to improve your marketing automation nurture programs.

    Learn More
  • Why a Pretty Dashboard Won’t Help You Succeed in 2020

    Why a Pretty Dashboard Won’t Help You Succeed in 2020

    How can marketers gather insights into what’s needed to reach their goals? A marketing KPI dashboard.

    Learn More
  • eBook: Change Agents Strategy Boxed Set

    eBook: Change Agents Strategy Boxed Set

    Ready to lead change? Get the digital transformation boxed set.

    Read More
  • Is Your Marketing Department In A "Best Practice" Rut?

    Is Your Marketing Department In A "Best Practice" Rut?

    How can marketers go from best-practice to best-in-class?

    Learn More
  • Ecommerce Company Quadruples Engagement Through Nurture

    Ecommerce Company Quadruples Engagement Through Nurture

    Find out how DemandLab helped Magento boost lead engagement 4X in just a few months.

    Read More
  • DemandLab's Data Hygiene Checklist

    DemandLab's Data Hygiene Checklist

    Scared of what may be lurking in your database? We'll help you clean it up.

    Read More
  • In the Era of Tech-Driven Marketing, Marketing Enablement Is No Longer an Option

    In the Era of Tech-Driven Marketing, Marketing Enablement Is No Longer an Option

    Marketing enablement is finally generating some buzz, but what exactly is it, anyway?

    Learn More
  • Who Owns the Pipeline: Sales or Marketing? That's the Wrong Question.

    Who Owns the Pipeline: Sales or Marketing? That's the Wrong Question.

    There's a tug-of-war going on, but can there be a winner?

    Learn More
  • Fintech Firm Boosts Leads by 400% with DemandLab and Marketo

    Fintech Firm Boosts Leads by 400% with DemandLab and Marketo

    See how behavioral and demographic targeting helped this fintech firm fill the funnel.

    Read More
  • The #1 Forgotten Thing in Marketo That Could Compromise Marketing’s Impact

    The #1 Forgotten Thing in Marketo That Could Compromise Marketing’s Impact

    Forgetting this will prevent you from proving the value of your marketing efforts.

    Learn More
  • Power to the Power Users: Effective Folder Structures

    Power to the Power Users: Effective Folder Structures

    The folder structures you create in Marketo are essential to effective marketing campaigns.

    Learn More
  • How to Triage an Out-of-Control Marketo Instance in 3 Steps

    How to Triage an Out-of-Control Marketo Instance in 3 Steps

    If you're taking over a Marketo instance, these three steps will save your sanity.

    Learn More
  • How to Land Your Next Martech Role

    How to Land Your Next Martech Role

    Planning your next move? These tips and tricks will help you land your next martech role.

    Learn More
  • 10 Things Every Marketer Needs To Spark Digital Transformation

    10 Things Every Marketer Needs To Spark Digital Transformation

    What steps should marketers take to support a digital transformation in their organization?

    Learn More
  • B2B Fashion Curator Slashes Costs with Newsletter Automation

    B2B Fashion Curator Slashes Costs with Newsletter Automation

    Automating a complex, multi-language newsletter saved $300,000 in operating costs.

    Read More
  • loading
    Loading More...